A strong campaign story is one of the most important parts of a successful UC Give fundraiser. It’s where people connect with your mission, understand the need, and feel invited to be part of what God is doing.
Your title and photos may catch someone’s attention — but your story is what moves their heart.
Whether you’re raising funds for missions, crisis relief, adoption, church projects, medical needs, or community outreach, a clear and heartfelt story will help people understand how their generosity makes a difference.
Why your UC Give story matters
People don’t just give to causes — they give to people and to purpose.
Your campaign story:
- explains the situation
- makes the need real and personal
- shows where the funds will go
- builds trust and transparency
- invites prayer, sharing, and generosity
A thoughtful story helps your supporters say, “I understand — and I want to help.”
What to include in your UC Give campaign story
1. Introduce yourself and the people involved
Let supporters know:
- who you are
- who the fundraiser is for
- your relationship to the person, church, or project
A simple introduction builds trust from the start.
Example:
“Hi, my name is Sarah, and I’m raising support for my brother David and his family as they recover from a house fire.”
2. Explain what happened or what you’re working toward
Be clear and honest about the situation or opportunity:
- What happened?
- What need exists?
- What ministry or mission is taking place?
- Why is help needed now?
You don’t have to be dramatic — just real and specific.
3. Share why this matters to you
This is where heart comes through. Explain:
- why you care
- what God is doing
- how this impacts real people
- how faith and community are part of the story
Personal passion inspires people to join you.
4. Explain exactly how the funds will be used
Supporters want to know where their giving is going. Be as transparent and practical as possible.
You might list things like:
- medical expenses
- travel for missions
- rebuilding costs
- ministry resources
- temporary housing
- education or adoption fees
When possible, break down costs.
Example:
“$1,200 will help cover airfare, $800 will provide lodging, and $500 will help purchase ministry supplies for outreach.”
Clarity builds confidence.
5. Share your goal and timeline
Let people know:
- why you chose your fundraising goal
- if there is a deadline or event date
- if the need is urgent
Example:
“Our goal is $12,000 by March 15 to complete construction before the rainy season begins.”
People respond more when they understand why now.
6. Be open, authentic, and hopeful
You don’t need perfect wording or professional writing. What matters most is that your story is:
- honest
- sincere
- compassionate
- full of hope
You can include:
- prayer requests
- Scripture that anchors your hope
- gratitude in advance
- updates as God moves and needs are met
Your campaign is not just financial — it’s relational and spiritual.
Tips for making your UC Give story even stronger
- write like you’re talking to a friend
- use short paragraphs for easy reading
- include real names and details when appropriate
- add photos or video to bring the story to life
- avoid jargon or complicated wording
- invite people to pray and share, not just give
And always remember: your story doesn’t have to be perfect to be powerful.
Example closing paragraphs you can adapt
Here are some phrases you can use or modify:
“Thank you for praying with us and supporting our family during this season.”
“Every gift — large or small — makes a real difference.”
“If you can’t give, please share and help spread the word.”
“We are trusting God for provision and are grateful for you standing with us.”
Start your UC Give story today
When you create your campaign on UC Give:
- funds go directly to your UC Pay account
- donations are not pooled or held by a platform
- you stay in control of your resources
- your community can rally around you in transparency and faith
Your story matters — and someone is waiting to hear it.
